DRUMMOND REAL ESTATE MARKETING GROUP : Royal LePage Elite West : Selling Resources

Selling

Selling the homes of our neighbors with a smile since 1991

We will work for you every step of the way!

At The Drummond Marketing Group—Shannon, Pat, and Brittni —our combination of expertise, experience, and advanced technology allows us to position your home for maximum value and a timely sale. We are committed to taking care of our sellers every step of the way, because we know that great results come from clear communication, thoughtful guidance, and a marketing strategy built for today’s competitive market.

We take pride in keeping you informed, supported, and protected from start to finish, ensuring you feel confident and in control throughout the entire process.

Built for Today’s Online Buyer

One of our greatest strengths is our social media reach.

We leverage leading platforms—including Instagram, Facebook, WeChat, X (formerly Twitter), and LinkedIn—to connect your property with buyers not only across the Lower Mainland, but around the world.

Our approach has positioned us as leaders in digital marketing, and we’re frequently asked to coach other agents on how to grow their online presence, expand their reach, and build strong personal brands.

With a single strategic post, we can place your property in front of thousands of potential buyers—giving your listing exposure that goes far beyond traditional marketing and sets us apart from the competition.

Always On. Always Visible.

Our online marketing system makes your property available to buyers 24/7 and allows us to respond quickly and directly to every inquiry.

From the moment buyers visit our website, they can instantly access detailed information about your home, view photos, video, and explore your listing at any time—day or night.

Your property is also promoted through our personalized home search system. When a buyer’s criteria match your listing, it is automatically sent to them by email. This includes both current buyers signed up for notifications with their agent and future buyers as they register, ensuring your home continues to reach qualified prospects without delay.

Unique Approaches, Exceptional Results

Your property is entered into the MLS® immediately, giving agents instant access to your listing and ensuring early momentum in the market.

We developed and use our 100-Call Strategy to proactively reach top local agents, personally notifying the busiest agents about every new listing.

We also created our 200-Door Neighborhood Strategy, visiting every home in the surrounding area with information about your property. You never know who may have a friend or family member eager to move into the neighborhood.

These strategies are unique to our team and are a big part of our sellers’ success stories. We always go the extra mile (sometimes even the extra kilometer) to make sure your property gets maximum exposure and stands out in the market.

Pricing Your Home with Confidence

When you list your property, it’s important to remember that buyers have choices—your home is competing with other properties on the market. We understand that sellers need guidance, and it’s equally important to us that you are fully informed and updated in a market that can change quickly. We don’t leave our sellers in the dark about where their property stands or how it competes.

We help you price your property strategically to attract qualified buyers quickly. Our approach starts with a Comparative Market Analysis (CMA), which provides a detailed overview of recent sales and current listings in your area. This report shows the price range buyers are paying for similar properties, giving you the insight and confidence needed to position your home competitively and maximize its value.

Every Step Of The Way

With Shannon, Pat, and Brittni of The Drummond Marketing Group, you’re never on your own. We guide you every step of the way to achieve the best price in the shortest time, keeping you in control throughout the process. Our top priority is your complete satisfaction, and we strive to earn your trust and confidence well beyond the transaction—because we aim to be your realtors for life.

The longevity of our success—over 35 years— since 1991 has been built on one simple principle: taking care of families and individuals the way we would want our own loved ones to be cared for. For us, real estate is about more than transactions; it’s about relationships, trust, and guiding each family with the same dedication we would for our own.

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AWARDS

Diamond Master Medallion
Top 10% of all REALTORS in the RBGV for over 19 yrs.
Lifetime Award of Excellence Royal LePage National
Diamond Award Top 3% Royal LePage National
Director's Platinum Award Royal LePage National